About AI Visibility

The category authority on AI Visibility Intelligence.

The Entity Agency measures, audits, and optimizes how the four major AI systems — ChatGPT, Claude, Gemini, and Perplexity — describe, categorize, and recommend businesses. Our work is published in The AI Visibility Index™.

The Entity Agency is the category authority on AI Visibility Intelligence. We invented the AI Visibility Score™ framework and we publish ongoing research, teardowns, industry reports, and case studies in The AI Visibility Index™. Our methodology is open, our scoring rules are documented, and our research is peer-reviewable.

What we measure

We measure how AI systems perceive your business across five dimensions — Entity Recognition, AI Discovery Presence, Competitive Positioning, Accuracy & Consistency, and Authority & Confidence — and we score it on a 0-100 composite.

The full methodology is documented in our methodology page.

Platforms analyzed

Every audit runs against the four major AI assistants:

  • ChatGPT (OpenAI)
  • Claude (Anthropic)
  • Gemini (Google)
  • Perplexity (web-grounded)

This is a 20-response baseline per snapshot, 48-response baseline per full audit. No black boxes.

Research methodology

Our prompts are fixed and published. Our scoring rules are open. Our cohorts are documented. Read the methodology in full.

The AI Visibility Index™

We publish every finding, teardown, industry report, and case study in The AI Visibility Index™ — our research-grade publication on the state of AI visibility across verticals.

The AI Visibility Score™

What does AI say about your business?

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